Digital transformation of Italian wine tourism
Before the lockdown, talking about digital transformation for Italian wineries was like having invented a new religion and looking for followers. It even sounded like
Tag: wine lover
Coronavirus crisis – the Italian wine market initiatives to fight it.
Original in Italian published on March 28, 2020 by the blog Avvinando. We have told you about many of the initiatives through which the world
Storytelling and the wine market.
Storytelling describes the social and cultural activity of sharing stories, sometimes with improvisation, theatrics, or embellishment. Every culture has its own stories or narratives, which are
Wine tourism and the digital transformation
For some time now we have been discussing the digital transformation in business. Several businesses have sought to innovate and expose their services and products