The effects of the coronavirus crisis on the wine market
Many studies have been done on alcohol consumption during quarantine in several countries. Most of them worryingly show a considerable increase in the average consumption
Telling about digital transformation in the wine market
Many studies have been done on alcohol consumption during quarantine in several countries. Most of them worryingly show a considerable increase in the average consumption
Before the lockdown, talking about digital transformation for Italian wineries was like having invented a new religion and looking for followers. It even sounded like
Today we celebrate the 1st anniversary of Divinea, an innovative Italian startup that set out to digitally transform the Italian wine tourism market. Divinea
Original in Italian published on March 28, 2020 by the blog Avvinando. We have told you about many of the initiatives through which the world
While events and wine fairs are postponed or even canceled, the entire Italian economy suffers the effects of quarantine. In fact, I believe that most
Wine is quintessentially anthropomorphic – it is imbued with humanlike characteristics, motivations, intentions, or emotions. Epley et al. 2007 Wine is experimental, social, cultural and
Storytelling describes the social and cultural activity of sharing stories, sometimes with improvisation, theatrics, or embellishment. Every culture has its own stories or narratives, which are
Brazil is experiencing an unprecedented crisis mainly because it strongly extrapolates the economic crisis and is bringing out a conservatism that was shrouded in population.